
Frontline agents who want more confidence with difficult customers
Team leaders / managers who need to coach their people
Small business owners / founders who wear many hats
Anyone whose customer interactions directly affect reviews, retention and revenue
Day 1 : The First Thing to Do When a Customer Is Upset
Learn the 3R Mindset (Respect, Relate, Respond), the lesson from Coach Junid’s first furious customer, and a 60-second empathy script you can hear in action. Plus a quick self-score to find your starting point.
Day 2 : What to Say When a Customer’s Order Is Late
The C.A.R.E. Formula (Connect, Acknowledge, Reassure, Execute), shown word for word in a real late-order conversation, with an audio breakdown of each step.
Day 3 : How to Make a Frustrated Customer Feel Heard
The L.I.S.T.E.N. Method and the Feel, Felt, Found technique used at Apple’s Genius Bar, plus a recorded support call that shows them working.
Day 4 : How to Handle a Complaint Without Getting Defensive
The 7-step R.E.S.O.L.V.E. Formula, magic phrases to use under pressure, and why saying sorry isn’t admitting fault.
Day 5 : What to Say Instead of “I Can’t Help With That”
The P.O.L.I.T.E. Framework for staying professional and positive when you can’t give customers what they want, with ready-to-use phrases for phone, email and chat.
Day 6 : Never Make a Customer Repeat Their Story Again
How to use your CRM to greet customers by name, remember their last issue and spot repeat complaints before they grow, using the S.M.A.R.T. Formula.
Day 7 : Turn a One-Time Customer Into a Loyal Regular
The B.U.I.L.D. Formula and the famous Nordstrom tyre story, showing why customers who feel valued forgive mistakes and keep coming back.
Easy-to-follow, bite-sized lessons.
Practical tips that can be applied immediately.
Delivered directly to your inbox.
Hear each technique used in a real customer conversation.

E-Book Compilation :
The complete course as an eBook, a one-page daily checklist and all seven formulas in one quick-reference pack.
Daily Checklist Bonus:
Get a daily checklist. This tool helps you focus on top-notch customer service every day. Stick to the checklist, make customers happy, build their loyalty, and boost your business's success.
Customer Service Formula Pack:
Practical tips and strategies you can apply immediately. Insights and quotes from leading customer service experts.